Web Navigation: Designing the User Experience

By Jennifer Fleming
September 1998
Pages: 264
ISBN 10: 1-56592-351-0 | ISBN 13: 9781565923515
starstarstarstarstar (Average of 2 Customer Reviews)

This book is OUT OF PRINT.

Book description

This book takes the first in-depth look at designing Web site navigation using design strategies that help you uncover solutions that work for your site and audience. It focuses on designing by purpose, with chapters on entertainment, shopping, identity, learning, information, and community sites. Comes with a CD-ROM containing software demos and a "netography" of related Web resources.
Full Description

Web Navigation: Designing the User Experience offers the first in depth look at designing web site navigation. Author Jennifer Fleming offers design strategies to help you uncover solutions that work for your site and audience. Acclaimed Web design author Lynda Weinman says in the foreword to this book: "Kudos to Fleming for her excellent research, approachable tone and generosity of information. If you're looking for help in giving your site's visitors a more positive experience than they get today, this book is an excellent place to start. It provides ideas and direction, not preachy rules that apply to someone else's site." The first half of the book suggests goals and processes for developing workable navigation schemes. Topics include:
  • Basic concepts in navigation
  • Traits of navigation that work
  • User testing and user-centered design
  • Site architecture
  • Interface and interaction design
The second half of Web Navigation focuses on designing by purpose, with chapters on entertainment, shopping, identity, learning, information, and community sites. Through case studies and interviews, each section explains common navigation problems and presents real world solutions and advice. Designer interviews feature conversations with industry leaders such as Clement Mok, Jakob Nielsen, and Nathan Shedroff. Case studies include sites such as FAO Schwarz, National Geographic, and IBM. The accompanying CD-ROM is more than just a handy drink coaster. It serves as a launchpad to the sites mentioned in the text, and also offers software demos and a "netography" of related Web resources. "The Web needs more books like this if it to evolve to the next level," Weinman writes. "I believe this book can help you make your site a better place, regardless of whether your purpose is community-building, commerce, education, entertainment, information, or hobby. It's written is such an enjoyable, conversational tone that you may have trouble putting it down; I certainly did. I wholeheartedly recommend it for all Web publishers."

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Cover | Table of Contents | Index | Sample Chapter | Colophon


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Web Navigation: Designing the User Experience Review,  September 27 2000
Rating: StarStarStarStarStar
Submitted by Robert J. Shaker II   [Respond | View]

I purchased this book only becuse Jennifer now works at my company. I wanted to know what her thoughts on web navigation were.

I have used most of the methods in this book even before reading it. There are things I hadn't considered that after reading this book will assist me in creating the most easily navigateable sites on the web.

Very insightful, very well written, an absolute must for anyone involved in any part of web site development, from inception to deployment.

A must have.


Web Navigation: Designing the User Experience Review,  July 10 2000
Rating: StarStarStarStarStar
Submitted by Lora L. Turner   [Respond | View]

What an interesting book. The writer explans in details and it was very informative. I would like more advanced knowledge to see how problems are resolved. Some of the errata were very signicant. However, due to the Arthur's explaining in full detail made it overwhelming. I liked the book! Thanks for asking.


Web Navigation: Designing the User Experience Review,  May 25 1998
Submitted by Jeff Gruszynski jeffg@ptp.hp.com   [Respond | View]



I love this book. But it's an O'Reilly, so what would you
expect. It embodies what we've had to learn from the
sweat of our brow, expensive consultants and experienced
user interface designers.

If you are creating web sites for a living and
you don't use the concepts, methods and processes
described in this book, you are wasting your
company's, or your client's, time, money and resources
and your web sites are likely a blight on net and
an abuse on your customers or visitors. And those are
the good points.

Read this book *before* you go to that Frontpage class or
buy that new multimedia tool. Odds are the vistors
to your site *don't* need any more Java, Shockwave,
streaming A/V, et al., but rather just some decent,
user-centered navigation to the content your visitors
really needed in the first place.

Make sure you have the fundamentals - this book is it.


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Media reviews "one of the best all-encompassing books on the subject. The author of the book, Jennifer Fleming, does an excellent job of explaining from the ground up on how to build a successful Web Navigation system in the comprehensive 251 page book with quotes, commentary and screen shots that deconstruct some of today's leading websites... if you are involved in creating websites, whether it be as a programmer, designer or project manager, I recommend that you pick up this book. The concepts presented in the first few chapters of the book are timeless and will apply for as long as the Internet exists." --Matt Mickiewicz, Webmasterbase.com

"4/5 - Addresses the really important issues, l lot's of good advice, an important book for site designers everywhere."-uidesign.net, Feb 24, 2001

One of my favorite ways of learning is by sight, looking at others and then learning from their mistakes or even by what they did do right. That's what makes this book really nice, is the fact that its organized by site types, and then shows you what sites are doing it right; that way you get an idea on how to do it right also." --Raymond G. Angel, thirdgeek.com, April 2001

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