On Mar 9, 2012 Kevin Shockey wrote:"Every Book Is a Startup" by Todd Sattersten; O'Reilly Media
In this publishing experiment, author Todd Sattersten compares the process of publishing a book to the process of starting a new company. In both situations, the author (or founder), makes a series of assumptions that guides their efforts to deliver a book (product) that consumers want. "Every Book Is a… Full Review >