Conversion Optimization: Double Digit Revenue Growth For Your Online Business
Date: This event took place live on February 18 2011
Presented by: Khalid Saleh
Duration: Approximately 60 minutes.
When it comes to conversion optimization, many questions come to mind: How should you design a particular page on your website? Which visitor flow should you consider? What copy or content should you develop to generate the most revenue from your website? Ultimately, the biggest impact on you bottom line relies heavily on choosing the right website design, visitor flow and copy. But what process should you follow and where should you start? While designing websites involves a great deal of art, pairing that with a scientific approach guarantees to deliver a higher ROI.
In this webcast, you will:
About Khalid Saleh
Khalid Saleh is co-founder of conversion rate optimization company Invesp. He is the co-author of O'Reilly's "Conversion Optimization: The Art and Science of Converting Visitors into Customers." Khalid is an in-demand speaker who has presented at such industry events as SMX, IRCE, Shop.org, Conversion Conference, ACCM, and DMA among others.
Khalid is quoted in publications including Internet Retailer, California Executive and Chicago Sun-Times. He has more than 12 years' experience in e-commerce architecture, design and implementation. His work has helped generated an average of 65% improvement in conversion rates for Invesp's clients.
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