July 3, 2003
How to Ask for What You Want--and Get It: O'Reilly Releases "Google Pocket Guide"
Sebastopol, CA--In 1938, when asked to coin a name for a very large
number, mathematician Edward Kasner consulted his young nephew, Milton
Sirotta (who was either eight or nine at the time, depending on your
source of information), who replied "googol." Googol, which represents
a one followed by one hundred zeroes, has no scientific use. Kasner
purportedly created it to illustrate the difference between an
unimaginably large number and infinity.
If Kasner or his nephew were alive today they would be able to google
the term "googol" and discover this, and more. They'd find that
Google's name is derived from googol, to reflect the enormous amount of
information available on the web. While the concept of googol is
interesting but not especially practical, Google is put into use day
in, day out, every day. Its powerful and flexible search engine sifts
through the vast amount of chaotic information on the Web to deliver
just what you need straight to your computer screen. All you need to
know is how to ask the right questions. That's where the Google Pocket
Guide by Tara Calishain, Rael Dornfest, and D.J. Adams (O'Reilly,
US $9.95) comes in.
Ideal for daily Google users, including students researching a topic
for class, medical or legal professionals looking up field-specific
reference information, or home users looking for that article on home
repair they saw but of which they have since lost track, the "Google
Pocket Guide" helps Google users learn the fundamentals of a Google
search. This includes making the most of its special syntaxes, hidden
options, and powerful combinations; consulting the Google dictionary;
looking up individuals and businesses in the Google phonebook; finding
related web sites and pages; and restricting or expanding a Google
search by subject, web site, domain, time, title, etc.
The "Google Pocket Guide" begins with essential Googling information:
what Google is and what it isn't, and a summary of helpful Google
services. The bulk of the book focuses on what users need
most--fine-tuning their searches with power-user tips and tricks so
they can zero in on the information they need and understanding the
results of their searches.
The "Google Pocket Guide" is the indispensable guide to Google. If
you're a Google user--and who isn't?--the "Google Pocket Guide" will
turn you into a Google expert.
Google Pocket Guide
Tara Calishain, Rael Dornfest, and D.J. Adams
ISBN 0-596-00550-4, 129 pages, $9.95 US, $15.95 CA, 6.95 UK
O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.
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