Press Release: July 21, 2009
You are invited to a free, live webcast: Creating Your Social Media Policy presented by Joshua-Michele Ross The Social Web is about communities, collaboration, peer production and user-generated content: where business reputations are defined by customer opinions and ratings, where press is delivered by independent bloggers, and product development is driven by customers. As digital natives--those who have grown up with the Internet--flood the workplace, your employees will expect to be part of the Social Web and they'll have a lot to contribute.
How do you harness the benefits of increased employee participation and customer engagement while mitigating the risks? This webcast will review guidelines for corporations considering how to responsibly integrate social media in the workplace. After delivering the framework, Joshua will open the webcast to a Q&A discussion.
Who should attend: Any professional or executive thinking of using social media in the workplace.
If you have any specific questions you would like answered during the webcast--please send email to firstname.lastname@example.org.
Attendance is limited, so register now. We'll send you a reminder before the webcast. And please feel free to share this invitation with others.
Josh has spent over 10 years consulting on digital business strategy. His focus over the last four years has been on applying Web 2.0 principles to deliver competitive advantage (from new business model development to customer engagement and communication strategies). Mr. Ross has been a guest lecturer at Harvard University and has spoken at conferences related to technology and digital strategy around the world. Past clients include Washington Mutual, Accenture, Best Buy, Autodesk, and Polycom. Joshua holds a degree with honors in Chinese Studies from the University of California, Santa Cruz.
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