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December 3, 2009

New from O'Reilly--Books on Google Ad Tools, Programming, Electronics, and Geometry

New Releases from O'Reilly

Google Advertising Tools, Second Edition
By Harold Davis
With this book, you'll learn how to take full advantage of Google AdWords and AdSense, sophisticated online advertising tools used by thousands of businesses large and small. The second edition provides a substantially updated guide to advertising on the Web: how it works in general, and how Google's advertising programs in particular help you make money. Several business case studies demonstrate which approaches work well, which don't, and why.

Head First 2D Geometry
By Lindsey Fallow, Dawn Griffiths
Having trouble with geometry? Do Pi, the Pythagorean Theorem, and angle calculations just make your head spin? Relax. With Head First 2D Geometry, you'll master everything from triangles, quads, and polygons to the time-saving secrets of similar and congruent angles -- and it will be quick, painless, and fun. Through entertaining stories and practical examples, you'll go beyond boring problems and actually use what you learn to make real-life decisions.

Head First Programming
By David Griffiths, Paul Barry
If you have little or no programming experience, this book will get you started with the core concepts of writing computer programs -- variables, decisions, loops, functions, and objects -- which apply regardless of the programming language. Learn the basic tools and start writing code in the programming languages that interest you, and get a better understanding of what software can (and cannot) do.

Make: Electronics
By Charles Platt
Want to learn the fundamentals of electronics in a fun, hands-on way? With Make: Electronics, you'll start working on real projects as soon as you crack open the book. Explore all of the key components and essential principles through a series of fascinating experiments. You'll build the circuits first, then learn the theory behind them! Step-by-step instructions and more than 500 full-color photographs and illustrations will help you use -- and understand -- electronics concepts and techniques.


For a review copy or more information please email press@oreilly.com. Please include your delivery address and contact information.

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