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Every Book Is a Startup

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Every Book Is a Startup provides a roadmap for publishing professionals interested in bringing a fresh, entrepreneurial approach to the business of book publishing, based on techniques proven effective in the world of tech startups. This book shows you how to apply tech industry concepts such as customer development, validated learning, and pivots to create publishing business practices that are agile, flexible, and highly profitable.

Here at O'Reilly Media, we've incorporated many of these techniques into our own publishing business, including "release early, release often." With that in mind, the initial release of this project discusses two core ideas for how this new way of thinking can be applied to book publishing, and solicits your ideas about what we might include in future releases of this book. What do you want to know more about? Would a variety of case studies be helpful? Let us know!


On Aug 25 Diego Gonzalez wrote: Every Book Is a Startup por Todd Sattersten. O’Reilly Media (Reseña)
En algunos meses está obra será un texto imprescindible para quienes quieren iniciarse o continuar en el negocio editorial en el siglo XXI. Todd Sattersten propone aplicar técnicas de probado éxito en las empresas tecnológicas al negocio de las publicaciones. El problema es que los dos capítulos publicados no hacen… Full Review  >

Rating: StarStarStarStarStar4.0

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