Web Page Size, Speed, and Performance
Released: June 2014
Consumers prefer fast, no-nonsense web experiences, yet reports show that the top 2,000 retail websites have grown increasingly bigger and slower over the past three years. In this O’Reilly report, content strategist Terrence Dorsey examines why web pages have become so fat, and offers guidelines to help your company reverse the trend.
Bigger screen real estate, high-density displays, ads, and automatically playing video add to the bloat, but tools and techniques that enable web developers to build complex sites quickly and easily are also part of the problem. Dorsey shows you how to measure site speed, assess page components, and optimize code to help reduce abandonment rates and make your site successful.