How to use goals to improve a product’s UX

Measuring each stage of the user journey allows you to measure conversions and improve user experience.

By Matthew Edgar
July 19, 2018
Strategy Strategy (source:

In this video segment, Matthew Edgar discusses how events, goals, and split testing can help you improve your product’s user experience.

Watch the full video on O’Reilly’s learning platform.

Learn faster. Dig deeper. See farther.

Join the O'Reilly online learning platform. Get a free trial today and find answers on the fly, or master something new and useful.

Learn more
Post topics: Design