Bringing smart baby products to market

A conversation at Target Open House.

March 7, 2016
"Baby at Play" by Thomas Eakins, 1876 "Baby at Play" by Thomas Eakins, 1876 (source: Wikimedia Commons)

In this panel discussion, held at Target Open House in San Francisco, experts in the smart baby community discuss 21st-century parenting and offer advice for startups and connected-hardware innovators looking to enter the baby market. The panelists explore smart baby products—which can sense, learn, and predict—and they explain how Target buyers select products.


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Steve Dunn, CEO, Munchkin
Chris Bruce, CEO, Sproutling
Nick Stark, Baby Buyer, Target
Rebecca Rothschild, Baby Buyer, Target


Kate Whitcomb, Growth & Innovation Lead, Target

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This post is a collaboration between O’Reilly and Target. See our editorial statement of independence.

Post topics: Business