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10 Minute Guide to Motivating People by Nancy Stevenson

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Patterns of Motivation

Luckily, this variety of motivation among people doesn't mean it's random chaos out there. The good news is that there are patterns to what motivates people. Understanding those patterns can help you spot which kind of person or group of people you're dealing with.

Maslow's Hierarchy of Needs

One well-known theory that is very relevant to motivating people is Abraham Maslow's hierarchy of needs. If you took Psychology 101 in college, you probably remember this one: People have a hierarchy of needs that determines their actions. These needs start at the most basic level of physiological needs, which include such fundamental requirements as food and clothing. Once those needs are satisfied, people move on to the next level. ...

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