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100 More Great Leadership Ideas by Jonathan Gifford

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LEAD, DON’T MANAGE

 

The idea

John Kotter, former Harvard Business School professor and now Chief Innovation Officer at Kotter International, has made it a large part of his life’s work to clarify the difference between leadership and management. In a recent Harvard Business Review blog, Kotter bemoans the fact that the two are still confused by many people. ‘I can’t tell you how many times I’ve heard people use the words “leadership” and “management” synonymously,’ says Kotter, ‘and it drives me crazy every time.’

We make three key mistakes, says Kotter. Firstly, we forget the key differences ...

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