O'Reilly logo

11 Rules for Creating Value in the Social Era by Nilofer Merchant

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

An Annotated Table of Contents

  • Chapter 1: Traditional Strategy Dies

    An obituary for “Traditional Strategy” points out the beliefs we need to recognize as passé, before we can reformulate future strategy, value creation, and work for the twenty-first century.

  • Chapter 2: Rules of the Social Era

    An outline of the key principles and ethos of the Social Era and a preview of many examples of business model changes, along with a simple table for a visual overview.

  • Chapter 3: Shift Forward

    We’re at an inflection point—where we can see that social components add up to more than tools, products, services, or processes. No, the components add up to a new way of creating value . . . for and in the Social Era. What is this thing called “Social ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required