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151 Quick Ideas to Inspire Your Staff by Jerry R. Wilson

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Winston’s Wisdom: Your Best Is Not Enough
One of the hot topics in business today is how to go from good to great. It is no longer enough to be good, because all your competitors are good. Your leadership role is to create a company atmosphere where people really want to excel.
Winston Churchill became legendary during World War II for his ability to rally people. One of his quotes that can really fire up your enthusiasm when everything seems to overwhelm you is the following: “Sometimes it is not enough to do your best. You must do what is required .”
Assignment
On a 3 × 5 card, write down Churchill’s quote: “Sometimes it is not enough to do your best. You must do what is required.” Occasionally review it and share it with your team. ...

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