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201 GREAT IDEAS for Your SMALL BUSINESS, Third Edition by Jane Applegate

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GREAT 6 IDEA: Say Goodbye to Corporate Life

People leave their corporate jobs to start small businesses for all sorts of reasons, financial and emotional. Liz Clarke was working for IBM as an organizational consultant when her son, Dana, died in 1994. To rebuild her life after his traumatic death, she moved to South Strafford Village, a tiny town in south central Vermont. Clarke purchased a couple of extra acres adjacent to her home, cleared the brush, and planted raspberries, blueberries, and currants.

Then, with scientific precision, she taught herself how to make jam, jellies, and coulis (a super-refined jelly). In the fall of 2010, she began selling U.S. Department of Agriculture (USDA) fancy-grade products under the Morrill Mountain Fruit ...

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