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201 GREAT IDEAS for Your SMALL BUSINESS, Third Edition by Jane Applegate

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GREAT 29 IDEA: Choose the Right Bank

The myth is that bankers don't like entrepreneurs. The reality is that bankers have nothing against entrepreneurs, but bankers tend to be conservative and risk-averse. As we know, entrepreneurs tend to be risk takers and able to deal with uncertainty. If you view this situation as a communication gap, not a personality clash, you'll be on your way to building a strong relationship with a banker.

But how do you find the right bank for your company? The first step is to determine exactly what services you need from your bank. I like the idea of starting with a community bank, where you can get to know your banker and they can get to know you and your business.

That personal relationship is critical. I was once ...

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