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201 GREAT IDEAS for Your SMALL BUSINESS, Third Edition by Jane Applegate

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GREAT 34 IDEA: Even Out Your Cash Flow

Running a seasonal business is challenging, but there are strategies to manage cash flow in order to make it through the slow times of the year.

Paula Wolff, a former certified public accountant (CPA) with a major firm who also served as an interim chief financial officer (CFO) with a biotech company, agreed to help her son, Barry, expand Seasonal Solutions, his Overland Park, Kansas–based landscaping business. After he lost his job when Lehmann Brothers collapsed, he went into the commercial real estate and property management business.

Landscaping companies in the Midwest are busier in the summer than the winter, so the mother-and-son team needed to figure out more ways to keep their six full-time employees ...

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