
Job: 02762 Title: 365 Habits of Successful Graphic Designers (Rockport)
Page: 327
214-339 02762.indd Sec1:327 7/21/11 9:49 AM
Job: 02762 Title: 365 Habits of Successful Graphic Designers (Rockport)
Page: 327
Text
THE ELEMENTS OF A PAGE
327
In addition to sharing the same space between
two covers, editorial content must also com-
pete with advertising for the reader’s attention.
Advertising is rarely subtle and often covers
similar topics as the articles. This can dilute
the editorial mission and create confusion
for readers who may be unsure of how to
comprehend what they’re looking at. Luke
Hayman provides an example and a solution
SPEAK SOFTLY