Chapter 3 Organizational Participants That Make International Business Happen
Learning Objectives
In this chapter, you will learn about:
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Four types of participants in international business
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Focal firms in international business
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International entry strategies of focal firms
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Distribution channel intermediaries in international business
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Facilitators in international business
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Governments in international business
Four Types of Participants in International Business
International business requires numerous organizations, with varying motives, to work together as a coordinated team, contributing different types of expertise and inputs. There are four major categories of participants:
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A focal firm is the initiator of an international ...
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