1A WORLD FULL OF CHALLENGES
Welcome to the world of business in the twenty-first century. As with many things in life, this business world is misleading. It may seem like the same world and the same rules as those we followed 20 years ago, back at the end of the twentieth century, but it is quite different. New challenges have emerged, yielding the necessity to continually learn—on an almost-daily basis—to survive and excel. Sticking to outdated solutions (successful as they might have been) is a downfall to be avoided.
The Role of Knowledge
The first important issue we must recognize when analyzing these new conditions is that we live in an era of knowledge. Knowledge makes the world go round. Businesses perform better based on their knowledge ...
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