A New Era of Corporate Conversation

A New Era of Corporate Conversation

by Catherine J. Turco
Released October 2016
Publisher(s): MIT Sloan Management Review
ISBN: 53863MIT58124

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Book description

Long-held assumptions about corporate communication and hierarchy are breaking down. Social media tools allow more open communication up, down, and across the corporate hierarchy. In the coming years, the savviest leaders will tap into the spirit and tools of openness from social media to build what the author calls "conversational firms."

Table of contents

  1. Cover
  2. Copyright
  3. Contents
  4. A New Era of Corporate Conversation

Product information

  • Title: A New Era of Corporate Conversation
  • Author(s): Catherine J. Turco
  • Release date: October 2016
  • Publisher(s): MIT Sloan Management Review
  • ISBN: 53863MIT58124