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A Short Social Media Glossary

Book Description

This Element is an excerpt from 33 Million People in the Room: How to Create, Influence, and Run a Successful Business with Social Networking (9780137154357) by Juliette Powell. Available in print and digital formats.

All the social networking terminology every businessperson and marketer needs to know--defined in plain, practical English.

The concept of a social network goes back long before the Internet was ever invented. It refers to a community in which individuals are somehow connected--through friendship, values, working relationships, ideas. Nowadays, the term also refers to a Web platform where people can connect with one another. Here are a few words in the growing vocabulary of social networking to help you get started...