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Access to Asia: Your Multicultural Guide to Building Trust, Inspiring Respect, and Creating Long-Lasting Business Relationships

Access to Asia: Your Multicultural Guide to Building Trust, Inspiring Respect, and Creating Long-Lasting Business Relationships

by Sharon Schweitzer, Bob Waisfisz, Liz Alexander
Publisher: John Wiley & Sons
Release Date: April 2015
ISBN: 9781118919040
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Book Description

Create meaningful relationships that translate to better business

Access to Asia presents a deeply insightful framework for today's global business leaders and managers, whether traveling from Toronto to Taipei, Baltimore to Bangalore, or San Francisco to Shanghai. Drawing from her extensive experience and global connections, author Sharon Schweitzer suggests that irrespective of their industry, everyone is essentially in the relationship business. Within Asia, building trust and inspiring respect are vital steps in developing business relationships that transcend basic contractual obligations. Readers will find in-the-trenches advice and stories from 80 regional experts in 10 countries, including China, Hong Kong, India, Japan, and Korea.

  • Discover the unique eight-question framework that provides rich interview material and insight from respected cultural experts

  • Track cultural progress over time and highlight areas in need of improvement with the Self-Awareness Profile

  • Learn the little-known facts, reports, and resources that help establish and strengthen Asian business relationships

    • Effective cross-cultural communication is mandatory for today's successful global business leaders. For companies and individuals looking to engage more successfully with their counterparts in Asia, Access to Asia showcases the critical people skills that drive global business success.

    Table of Contents

    1. Title Page
    2. Advance Praise
    3. Copyright
    4. Foreword
    5. About the Authors
    6. Acknowledgments
    7. Introduction
      1. A Journey of Passion
      2. From Etiquette to Intercultural Exchange
      3. A Questioning Framework
      4. Why These Asian Countries?
      5. How This Book Is Structured
      6. Self-Awareness Profiles
      7. Business Is Relationships
      8. From Theory to Practice
    8. Chapter 1: A Question of Culture
      1. Why This? Why Now?
      2. Who Are “Americans”?
    9. Chapter 2: Exploring Country Cultures
      1. Thinking Is Not Universal
      2. Relationships Are Dynamic
    10. Chapter 3: United States of America
      1. Introduction
      2. Quiz
      3. Country Basics
      4. Business Culture, Etiquette, and Customs
      5. Eight-Question Framework
      6. Cultural Summary
      7. Self-Awareness Profile
      8. The Journey Continues…
    11. Chapter 4: Overview of Concepts and Terms
    12. Chapter 5: China
      1. Introduction
      2. Quiz
      3. Country Basics
      4. Business Culture, Etiquette, and Customs
      5. Eight-Question Framework
      6. Cultural Summary
      7. Self-Awareness Profile
    13. Chapter 6: Hong Kong
      1. Introduction
      2. Quiz
      3. Country Basics
      4. Business Culture, Etiquette, and Customs
      5. Eight-Question Framework
      6. Cultural Summary
      7. Self-Awareness Profile
    14. Chapter 7: India
      1. Introduction
      2. Quiz
      3. Country Basics
      4. Business Culture, Etiquette, and Customs
      5. Eight-Question Framework
      6. Cultural Summary
      7. Self-Awareness Profile
    15. Chapter 8: Japan
      1. Introduction
      2. Quiz
      3. Country Basics
      4. Business Culture, Etiquette, and Customs
      5. Eight-Question Framework
      6. Cultural Summary
      7. Self-Awareness Profile
    16. Chapter 9: Malaysia
      1. Introduction
      2. Quiz
      3. Country Basics
      4. Business Culture, Etiquette, and Customs
      5. Eight-Question Framework
      6. Cultural Summary
      7. Self-Awareness Profile
    17. Chapter 10: Myanmar
      1. Introduction
      2. Quiz
      3. Country Basics
      4. Business Culture, Etiquette, and Customs
      5. Eight-Question Framework
      6. Cultural Summary
      7. Self-Awareness Profile
    18. Chapter 11: The Philippines
      1. Introduction
      2. Quiz
      3. Country Basics
      4. Business Culture, Etiquette, and Customs
      5. Eight-Question Framework
      6. Cultural Summary
      7. Self-Awareness Profile
    19. Chapter 12: Singapore
      1. Introduction
      2. Quiz
      3. Country Basics
      4. Business Culture, Etiquette, and Customs
      5. Eight-Question Framework
      6. Cultural Summary
      7. Self-Awareness Profile
    20. Chapter 13: South Korea
      1. Introduction
      2. Quiz
      3. Country Basics
      4. Business Culture, Etiquette, and Customs
      5. Eight-Question Framework
      6. Cultural Summary
      7. Self-Awareness Profile
    21. Chapter 14: Taiwan
      1. Introduction
      2. Quiz
      3. Country Basics
      4. Business Culture, Etiquette, and Customs
      5. Eight-Question Framework
      6. Cultural Summary
      7. Self-Awareness Profile
    22. Chapter 15: Summary
    23. Bibliography
      1. Books
      2. Online Resources
    24. Contributors
    25. Index
    26. End User License Agreement