CHAPTER 9

Achieving Success through Innovation

In the pages of this book, you have seen the development and implementation of 55 innovations in all areas of the hospitality industry. In this concluding chapter, we share the fates of as many of the practices as we could find. We have left the implications for innovation with their original cases, and we summarize some of those implications in this chapter. While it is tempting to pontificate with our own observations, this is not necessary, because we have the lessons and learning shared by our innovators.

Many of the innovations remain in place, while others have faded. We suspect that people might have a tendency to judge the innovations in these cases by whether the practice has survived the ...

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