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Advertising on Google: The High Performance Cookbook by Kristina Cutura

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Finding out your ad's approval status

Each ad submitted to AdWords goes through editorial review to ensure that your ads and website comply with Google's advertising policies. Depending on your approval status, your ads might not be showing to all users, so make sure you understand your ad's status. An automated AdWords check makes the ad "eligible" to show to users with safe search turned off. Once the ads have been approved, they can be shown to all users.

How to do it...

To check the status of your ads:

  1. Click on the Campaigns tab.
  2. Click on the Ads tab.
  3. Check the Status column for each ad to see an ad's current approval status:
    How to do it...
  4. If your ad is disapproved, ...

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