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Align Your Company’s Vision and Mission with Your Employees’ Values

Book Description

This Element is an excerpt from 17 Rules Successful Companies Use to Attract and Keep Top Talent: Why Engaged Employees Are Your Greatest Sustainable Advantage (9780137146703) by David Russo. Available in print and digital formats.

The real key to employee engagement: linking your company’s goals with your employees’ passions.

To cultivate truly engaged employees, organizations need to build “linking opportunities” between an organization’s wants, needs, and culture and the issues that drive employees and garner their attention, passion, and care. Think visceral! You’d be surprised how really uncommon it is for leadership to be “in the know” about what makes the workforce tick. Try it yourself. Right now. Can you…