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All Services, All the Time: How Business Services Serve Your Business by Doug McDavid

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Chapter 5

All Services, All the Time

As we have seen, the basic process of creation, sustainment, and evolution of human organizations mirrors similar processes in biological life. Now, in this chapter, we’re going to look at a counterpart concept, which goes hand in hand with agreements and commitments to create a more complete picture of how the life of a business is created and sustained.

I hope you can at least momentarily entertain the notion that every business may usefully be seen as a service business, and even what we normally think of as products can be viewed according to the services they provide. This is the essence of the “all-services, all-the-time” perspective. This perspective stems directly ...

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