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Amway Forever: The Amazing Story of a Global Business Phenomenon by Kathryn A. Jones

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Notes

Introduction

1. The Amway 50th anniversary celebration in Las Vegas was filmed by Alticor Communications Department and uploaded by Amway Global TV on YouTube.

2. Ibid.

3. Ibid.

4. See Van Andel’s address at www.digitalillusionsllc.com/Amway_50th_Anniversary.php.

5. 50th anniversary video.

6. Amway—In Their Own Words, video produced by Alticor.

Chapter 1

1. Direct Selling Association, “DSA Releases 2009 Sales and Salesforce Figures,” press release, July 22, 2010.

2. See www.trumpnetwork.com.

3. Pat Williams with Jim Denney, How to Be Like Rich DeVos (Deerfield Beach, FL: Health Communications, 2004), 149.

4. Stephen Butterfield, Amway: The Cult of Free Enterprise (Boston: South End Press, 1985), 3.

5. “Amway’s Second Generation of Chief Executives—Steve Van Andel and Doug DeVos—Not Resting on Their Laurels,” Grand Rapids Press, May 18, 2009.

6. Richard DeVos, Compassionate Capitalism: People Helping People Help Themselves (New York: Dutton, 1993), 4.

7. Ibid.

8. Steve Van Andel gave the breakdown of Amway’s U.S. and international business in an interview with Emily Fredrix, Associated Press retail writer. The Q-and-A format article, “Amway CEOs Talk Global Growth, Fathers’ Lessons,” was published May 27, 2010, in USA Today.

9. David L. Kuhn, A World of Opportunity (Ada, MI: Amway, 2009), 166.

10. Chris Knape, “Amway Reports Record 2010 Sales of $9.2 Billion,” Grand Rapids Press, February 17, 2011.

11. Chris Knape, “Amway Executive Finds ‘Tremendous Potential’ in China,” ...

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