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An Idea A Day by David Thompson

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SALES

GETTING PEOPLE TO GIVE YOU TIME

Patrick Forsyth

MANY SALESPEOPLE NEED to take steps to get people to give them their undivided attention, to spend sufficient time with them and to do so willingly because they believe it is useful. But …

People are busy, these days pressure on time seems to be greater than ever before, and anything other than a realistic attitude to this is unlikely to help you sell successfully. Clearly a more professional approachis more likely to be seen as relevant, but the more imaginative salespeople can take specific action to maximize time spent.

The idea

In a major international airline …

There is a particular ...

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