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An Idea A Day by David Thompson

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PERFORMANCE

LEARNING TOGETHER

Jeremy Kourdi

The idea

Nokia, the world-renowned cellphone technology company, was, in the late 1980s, a nearly defunct diversified conglomerate, mostly known for its rubber and tissue products. The decision to put all the energy and remaining resources behind a minuscule (by industry standards) telecommunications activity, more specifically an emerging cellphone technology sector, triggered an intensive learning culture and period of business growth. ...

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