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An Idea A Day by David Thompson

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ONLINE MARKETING

PROFILE YOURSELF IN WIKIPEDIA

Jim Blythe

PART OF THE internet revolution has been the proliferation of online information services. People research almost anything online: students use the internet to research for assignments, buyers use it to source suppliers, and authors use it to create case studies.

One very widely used site is Wikipedia. It is an online encyclopedia (for anybody who doesn’t know this already) that is created by its contributors. People who know something about something can write an article for Wikipedia, but must demonstrate that they have researched the topic well and the article is factual.

Obviously ...

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