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An Idea A Day by David Thompson

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ONLINE MARKETING

JOIN LINKEDIN

Jim Blythe

SOCIAL NETWORKING SITES have become very big business indeed, with sites such as Facebook and MySpace linking people all over the world. Apart from linking up old friends, sites such as Facebook enable people to meet new friends through mutual friends.

For businesspeople, the choices are fewer, but one site does exist to provide businesspeople with a way of networking.

The idea

LinkedIn is a networking site for business professionals. It enables people to contact former colleagues, find people who might be of mutual benefit, and provide opportunities to extend one’s reputation.

LinkedIn is a way to ...

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