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An Idea A Day by David Thompson

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PERFORMANCE

CREATE AN ENTREPRENEURIAL CULTURE

Jonathan Gifford

The idea

William Weldon, CEO of pharmaceutical giant Johnson & Johnson, talks about the way in which his organization encourages groups of people to form mini business units to explore new product areas.

“We have what we call internal ventures … who may put forward a recommendation for something that can be done … So they put together a business plan, present it, put together ...

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