Analytics Across the Enterprise: How IBM Realizes Business Value from Big Data and Analytics

7. Measuring the Immeasurable

“If you are not challenging the status quo with your analytics project, you are not driving transformation.”

—Nick Kadochnikov, Executive Program Manager, Business Analytics Transformation, IBM Corporation

Perspective: Software Development Organization Optimizes the Highly Skilled Workforce

Investments totaling more than $17 billion in 34 analytics software acquisitions between 2005 and 2013 are proof that this market matters to IBM. The acquisitions have not only shifted IBM’s product portfolio, they have changed the skill mix and culture of IBM’s employees and leaders. For example, two executives from acquisitions are now driving a transformation of IBM’s product development. Doug Dow from the SPSS acquisition ...