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Analytics the Right Way

January 2025

Beginner to intermediate

256 pages

7h 8m

English

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The Digital Age = The Data AgeWhat You Will Learn in This BookWill This Book Deliver Value?Notes
Misconceptions About Data Hurt Our Ability to Draw InsightsConclusionNotes
Life and Business in a Nutshell: Making Decisions Under UncertaintyWhat’s in a Good Decision?Minimizing Regret in DecisionsThe Potential Outcomes FrameworkSo, What Now?Notes

An Overarching Framework for Data Usage: Making Decisions vs. Operationalizing the Use of Data
A Simple Idea That Trips Up Organizations“What Are Your KPIs?” Is a Terrible QuestionTwo Magic QuestionsA KPI Without a Target Is Just a MetricDashboards as a Performance Measurement ToolSummaryNotes
Without Hypotheses, We See a Drought of Actionable InsightsBreaking the Lamentable Cycle and Creating Actionable InsightArticulating and Validating Hypotheses: A FrameworkCapturing Hypotheses in a Hypothesis LibrarySummaryNotes
Hypotheses Already Have Validating Information in Them100% Certainty Is Never AchievableMethodologies for Validating HypothesesMatching the Method to the Costs and Importance of the HypothesisSummaryNotes
Historical Data Analysis Gone WrongDescriptive Analyses Done RightSummaryNotes
Making Statistical InferencesMaking Causal InferencesSummaryNotes
The Balancing Act: Value and EfficiencyThe Factory: How to Think About Data for Operational EnablementMachine Learning and AINotes
The Interconnected Nature of the FrameworkEnabling Good Ideas to Thrive: Effective CommunicationAlright, Alright: You Do Need TechnologyFinal Thoughts on Decision-makingNotes

A Business Leader’s Guide to Putting Data to Productive Use

TIM WILSON

JOE SUTHERLAND

George Mount

Walter R. Paczkowski

Thomas Davenport, Jeanne Harris, David Abney

Guilherme Diaz-Bérrio

ISBN: 9781394264490Purchase Link