Analyzing Social Media Networks with NodeXL

Chapter 3

Social Network Analysis

Measuring, Mapping, and Modeling Collections of Connections

Outline

3.1 Introduction

3.2 The Network Perspective

3.2.1 A Simple Twitter Network Example

3.2.2 Vertices

3.2.3 Edges

3.2.4 Network Data Representations

3.3 Types of Networks

3.3.1 Full, Partial, and Egocentric Networks

3.3.2 Unimodal, Multimodal, and Affiliation Networks

3.3.3 Multiplex Networks

3.4 The Network Analysis Research and Practitioner Landscape

3.5 Network Analysis Metrics

3.5.1 Aggregate Networks Metrics

3.5.2 Vertex-Specific Networks Metrics

3.5.3 Clustering and Community Detection Algorithms

3.5.4 Structures, Network Motifs, and Social Roles

3.6 Social Networks in the Era of Abundant Computation

3.7 The Era of Abundant Social Networks: ...