February 2014
Intermediate to advanced
84 pages
1h 52m
English
Content preview from Anatomy of a Design Proposal
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Design Strategy
Saying that the graphic design industry is competitive is an understatement. Your proposal is often compared that of several other vendors who are all competing to land the project. Making sure that you stand out against your competition is critical. One of the most risky and successful ways to stand out is to provide a Design Strategy in your proposal submission. And when I say Design Strategy, I really mean Comps.
Doing spec work can be risky but can yield big returns. Speculative or spec work is work done for free in hopes of getting paid eventually (in our case, landing the project). The risks by including custom designed comps in your proposal are these:
• The client may not like your design comps, and you will not win the ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.