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Assert Yourself by A & C Black Publishers

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2 Developing presence

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Presence is an elusive human quality that mysteriously enables someone to command respect, or at least attention. Individuals with presence seem to assert themselves effortlessly.

Some people believe you are born with presence; others, that it develops as a by-product of success. In fact, it is probably a combination of the twoand almost anyone can nurture and develop it.

Presence most often stems from confidence in what youre doing, when you feel most at home with, or passionate about, your role. Conversely, its most likely to elude you when you feel uncomfortable or unsure of yourself.

Step one: Make yourself comfortable ...

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