Contents
| Foreword | vii |
| Introduction | xi |
| Acknowledgments | xxi |
| Section I: Evaluation Planning | 1 |
| 1 Identifying Stakeholder Needs | 3 |
| Lizette Zuniga | |
| 2 Developing Powerful Program Objectives | 15 |
| Heather M. Annulis and Cyndi H. Gaudet | |
| 3 Planning Your Evaluation Project | 29 |
| Donald J. Ford | |
| Section II: Data Collection | 53 |
| 4 Using Surveys and Questionnaires | 55 |
| Caroline Hubble | |
| 5 Designing a Criterion-Referenced Test | 73 |
| Sharon A. Shrock and William C. Coscarelli | |
| 6 Conducting Interviews | 85 |
| Anne F. Marrelli | |
| 7 Conducting Focus Groups | 97 |
| Lisa Ann Edwards | |
| 8 Action Planning ... |
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