Awesomely Simple: Essential Business Strategies for Turning Ideas Into Action

1.3. Communicating the Vision

For a number of years, I've been doing work for an organization that brings together CEOs, presidents, and key employees at noncompetitive companies for a monthly roundtable meeting to help each other with their businesses. For the first few hours, a guest speaker addresses some critical area of business. In the afternoon, these high-level executives—most running companies between $2 million and $50 million—-discuss how they will hold each other account able for implementing the ideas they have learned. Through this work, I've had the great pleasure of presenting classes on strategic thinking and business excellence to almost nine hundred senior executives. At the end of each session, I always ask the group the ...