Getting started—productivity in 30 minutes
Pardon the gimmicky header, but I want to emphasize Axure's value proposition as a primary UX design application. Any tool must balance its cost, feature set, and ease of use. If you purchase software with your own funds, clearly you ask: "If I invest time and money in this new tool, how soon can I be productive and do actual work?" In the case of Axure, the answer is days, often hours, and minutes, which will be the case for most of the activities outlined in this chapter.
In many projects, the initial use of Axure will be to develop a vision prototype, or a proof of concept (POC)—a high-fidelity, polished, and clickable prototype. More than anything else, it is a sales tool which plays a major role in ...
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