© The Author(s), under exclusive license to APress Media, LLC, part of Springer Nature 2021
E. C. IkonneBecoming a Leader in Product Developmenthttps://doi.org/10.1007/978-1-4842-7298-5_4

4. Organizational Culture: Friend or Foe?

Ebenezer C. Ikonne1  
Mableton, GA, USA

You only begin to understand culture when you try to change it.

—Ed Schein

Culture eats strategy for breakfast. ...

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