The Art in Video Games

Before a video game is created, someone has an idea about how the game is played and what it looks like. That initial vision may or may not make it into the final release. In any case, it is ideal to have a single person, or group of people, responsible for shaping the art of the game so it has a consistent style. Once a game has art direction, work will commence on building the assets for the game. As the game comes together, other pieces of artwork will be created to support the game, such as a web site or an advertisement. These other pieces of work should be in the same visual style. In this section, we will do a quick review of what art style is and how that shapes users expectations.

Style in Video Games

The style ...

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