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Benchmarking—Evaluation & Research by Scott Cheney

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Chapter . Job Aid

A Model for the Benchmarking Process

The best benchmarking efforts are tailored to the needs of individual organizations. Many successful models for benchmarking use anywhere from four to 12 steps. AT&T's process has 12 steps; Spendolini, 11 steps; Camp, Texas Instruments and Xerox, 10; Coopers & Lybrand, nine steps; General Motors, eight steps; Westinghouse has seven; Alcoa and Watson, six steps; GTE, five steps; and APQC and the Air Force each have four. The model listed below has been adapted from the U.S. Navy.

Planning

  • □ Select the process to benchmark.

    • □ Examine strategic plans, significant processes, and charter a team of process owners.

    • □ Identify the type of benchmarking process to use, and identify desired outcomes.

  • □ Select ...

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