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Chapter 1You Are a Business—Now Let’s Get to Work!
Chapter 2Sole Proprietor versus LLC/LLP versus S Corp
Chapter 3Brick-and-Mortar Locations
Chapter 4Planning and Logistics: Why a Thirty-Minute Shoot Can Take Three Days to Plan
Chapter 5Professional Equipment for Professional Photographers
Chapter 6Marketing: An Overview of Its Importance
Chapter 7Your Brand, Your Image, and Your Niche
Chapter 8Social Media: Etiquette, Expectations, and the Law
Chapter 9Professionalism and Ethics on the Job
Chapter 10 Establishing the Client’s Needs for Level of Production(and Associated Budget)
Chapter 11 Care and Feeding of Clients(Hint: It’s Not About Starbucks and a Fast-Food Burger)
Chapter 12 Writing Like a Professional Can Solve Many ...