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Best Practices for Persuasive Presentations (Collection) by Jerry Weissman, James O’Rourke, Mark Magnacca

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Part V: The Truth About Getting Up to Speak

Truth 25. Select a Delivery Approach

Most audience members are completely unaware of the delivery approach a presenter has selected...until they realize that someone is reading to them. For most audiences, that's a horrible feeling. Why? Because most people read aloud in a monotone voice, and unless they were trained as an actor or an announcer, most people can't handle a full script and an audience at the same time. The result: No eye contact, no vocal projection, and no sense of personal commitment to the presentation. The reaction: "Why am I here? He could have e-mailed this to me."

So, let's give some thought to methods of delivery. You have basically four options for delivering a presentation ...

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