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Best Practices for Transportation Agency Use of Social Media
book

Best Practices for Transportation Agency Use of Social Media

by Susan Bregman, Kari Edison Watkins
October 2013
Intermediate to advanced content levelIntermediate to advanced
331 pages
9h 13m
English
CRC Press
Content preview from Best Practices for Transportation Agency Use of Social Media
BEST PRACTICES FOR TRANSPORTATION AGENCY USE OF SOCIAL MEDIA
6
© 2010 Taylor & Francis Group, LLC
citizens, customers, and constituents. The next section describes the range of
social media platforms in more detail and provides examples of how trans-
portation agencies and organizations use these new communication tools.
DEFINING THE SOCIAL WEB
Social media experts have developed many organizational schemes to
structure the social web.
The preferred taxonomy for this book includes the following
categories:
Social and professional networking sites that post information
and encourage members to connect with one another
Blogging sites where individuals or organizations post news,
commentaries, photographs, and media clips
Micro-blogging sites ...
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Publisher Resources

ISBN: 9781466568617