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Best Practices for Transportation Agency Use of Social Media
book

Best Practices for Transportation Agency Use of Social Media

by Susan Bregman, Kari Edison Watkins
October 2013
Intermediate to advanced content levelIntermediate to advanced
331 pages
9h 13m
English
CRC Press
Content preview from Best Practices for Transportation Agency Use of Social Media
BEST PRACTICES FOR TRANSPORTATION AGENCY USE OF SOCIAL MEDIA
16
© 2010 Taylor & Francis Group, LLC
away from anything that might be controversial or see every-
thing through rose-colored glasses.
So, that remains one of our main tasks: persuading every-
one that the best way to get people to trust the agency, use our
products, and invest in it is to be straight up with the public
when issues arise such as a problem with construction or fund-
ing challenges.
Do you feel that you can represent Metro objectively? Can you question agency
actions or policies?
I’m not sure it’s my job to be objective about Metro; I’m not a
journalist covering the agency. I work for the agency and it’s my
job to help people understand the agency’s views and why and
how t ...
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Publisher Resources

ISBN: 9781466568617