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Best Practices for Transportation Agency Use of Social Media
book

Best Practices for Transportation Agency Use of Social Media

by Susan Bregman, Kari Edison Watkins
October 2013
Intermediate to advanced content levelIntermediate to advanced
331 pages
9h 13m
English
CRC Press
Content preview from Best Practices for Transportation Agency Use of Social Media
251
© 2010 Taylor & Francis Group, LLC
7
Tying It All Together
Kari Edison Watkins
There is little doubt that social media has revolutionized communications.
Over the past decade, social media has served many transportation orga-
nizations by encouraging interaction with customers. It allowed the shar-
ing of information, experiences, and opinions, as well as videos, photos,
and even locations. Social media has allowed a substantial portion of the
world’s online population to interact, collaborate, and create connections.
Almost every state department of transportation has a social media
presence, along with a multitude of transit agencies, more than 200 air-
ports around the world, and other agencies at every level of government.
Social media takes ...
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Publisher Resources

ISBN: 9781466568617