Chapter 1. A Better Way
Quickly getting an organization from BIG ideas to BIG results is today’s most pervasive management challenge. Excellent execution, driving sustained growth, and consistent execution of strategy are the top three challenges noted by CEOs around the world, based on a recent survey of over 750 of the world’s corporate leaders.[1] In order to rise to these challenges, leaders at all levels need to execute large-scale breakthroughs, or transformations, while at the same time delivering short-term results every day. Achieving this balance is one of the most difficult challenges you will face as a leader in your career and one of the most rewarding when you get it right.
Transformation has been used to describe everything from ...
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